BSA 310 Week 4 Individual McBride Marketing Paper

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Write a 3-5 page Analysis Essay describing a marketing plan for McBride Financial Services. In completing the assignment, consider the following:

1. ·         What market research would you undertake?
2. ·         What types of media would be used?
3. ·         What are McBride’s target markets?
4. ·         What are the considerations for McBride to conduct a portion of their marketing on the Internet?

Explain your reasoning for your responses

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